Green Ribbon launch 2021

See Change will be hosting two virtual events to mark the launch of its 9th annual Green Ribbon campaign, which will run throughout the month of September.

The Green Ribbon campaign aims to get as many people as possible talking about mental health to help end stigma and discrimination. The theme for Green Ribbon 2021 is exclusion, showing where it shows up in society and what people can do to be more inclusive.

Dublin launch event

To kick-start the campaign, See Change will be hosting a virtual launch Dublin launch on Wednesday 1st September from 11:00-13:00.

The event will be hosted by Barbara Brennan, See Change Programmes Team Leader and the line-up of speakers includes:

  • Minister of State for Community Development and Charities at the Department of Rural and Community Development, Joe O’Brien
  • Mayor of Fingal, Cllr Seána Ó’Rodaigh
  • Celebrity appearance
  • Seònaid Ó Murchadha, Founder of Amputee Disability Federation Ireland
  • Louise O’Brien, Corporate Social Responsibility Manager, Boots
  • Carrie Deway, See Change Ambassador

To register to attend the Dublin launch event, click here.

Cork launch event

On Friday 3rd September, See Change Team Leader, Barbara Brennan will host the Cork Green Ribbon launch event from 11:00-13:00.

The speakers for the event include:

  • Minister of State for Mental Health and Older People, Mary Butler
  • Lord Mayor of Cork, Cllr. Colm Kelleher
  • Celebrity appearance
  • Enda Doherty, HR Employee Relations & Policies Manager, Pobal
  • Jess McCaul, See Change Ambassador

To register to attend the Cork launch event, click here.

Get involved

Throughout the month of September, anyone can pick up a Green Ribbon at participating Boots stores, Eir stores, Iarnród Éireann stations and AIB branches, to show that you are open to having conversations about mental health.

To order Green Ribbons for your organisation, email

For more information on Green Ribbon 2021 or to download our supporters pack, click here.

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